Tesla CEO Elon Musk teased a Tesla-branded tequila earlier this year as part ruse on Instagram. Now the company has officially filed an application with the U.S. Patent and Trademark Office to trademark "Teslaquila."
Royal FrieslandCampina has announced plans to invest €23 million (US$26.7m) in an evaporated and ready-to-drink milk factory in Nigeria, as part of its Dairy Development Programme (DDP) in the country.
Two of the best-known names in Italian coffee are bolstering their businesses, hoping to secure their independence as global coffee giants Starbucks and Nestlé , make incursions into their turf.
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Walmart and Sam’s Club formally requested their fresh, leafy greens suppliers to begin tracing their produce all the way back to its farm origin with the help of blockchain technology. The program will be known as the Walmart Food Traceability Initiative.
PepsiCo reported third-quarter earnings that exceeded Wall Street expectations thanks to a revival of the North American beverage segment of their portfolio, which posted organic growth of 2.5%, according to a company release. Last quarter, the business division's organic growth was down 1.5%.
The Kraft Heinz Co. has launched a Chicago-based $100 million venture capital fund, Evolv Ventures. The fund will be investing in emerging tech startups that are working on supply chains, logistics, e-commerce and direct-to-consumer projects to transform the food industry.
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As if the restaurant space wasn’t crowded enough, many new and nontraditional dining formats have exploded onto the scene in recent years. Many franchisees have moved to non-traditional venues and are reaping the benefits of these high foot traffic areas.
We are now looking at a world where automation, digitization, and smarter solutions are the norm. However, the foodservice industry seems to be one of the last to jump on-board with this.
Today’s ever-changing market makes the definition of a brand even more complicated. Is it a logo? Is it the packaging? Is it the company’s story? The customer’s experience with the product? Few are in agreement.
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